PLASTIC ISN'T ACTUALLY RECYCLABLE
The average aluminum can contains over 70% recycled material, the average plastic bottle contains only 3%.
Aluminum is infinitely recyclable. Plastic is not. In fact, plastic is not even technically recyclable anymore because it is no longer profitable to recycle. So most recycling facilities simply send plastic to landfills because they would go out of business trying to recycle it. Environmental economists now say it is actually better for the planet to simply throw your plastic in the trash so that it requires less trucking to get it to the landfill. Sad stuff.
Of all the aluminum produced since 1888, over 75% of it is still in current use.
If plastic production isn’t curbed, plastic pollution will outweigh fish pound for pound by 2050.
10% OF THE PROFITS FROM EVERY CAN IS DONATED TO HELP KILL PLASTIC POLLUTION.
Every time you buy a can of Liquid Death, we donate a portion of the profits to a handful of non-profits who are fighting the plastic problem and bringing clean drinking water to people in need.
PARTNERS
5 Gyres
5 Gyres is a non-profit organization that uses science, education, and adventure to empower action against the global crisis of plastic pollution.
PangeaSeed Foundation
PangeaSeed Foundation is a globally engaged nonprofit organization acting at the intersection of culture and environmentalism to inspire ocean stewardship through SCIENCE, EDUCATION, and ARTIVISM, their S.E.A. approach.